Nigerian Communications Commission (NCC) has hosted a virtual stakeholders’ forum to discuss the draft Application-to-Person (A2P) licensing framework.
The event, held on December 20, was aimed at addressing challenges in the international A2P messaging space in Nigeria, including consumer protection, fraud prevention and industry fairness.
The Executive Vice Chairman (EVC)/CEO, Nigerian Communications Commission, Dr. Aminu Maida, represented by the Ag. Head, Legal and Regulatory Services of NCC, Mrs. Chizua Whyte, said that A2P messaging plays a vital role in today’s digital world.
“A2P messaging drives efficiency, enhances communication and supports socio-economic development.
“It has become the go-to platform for businesses to send notifications, whether transactional, promotional or service-related, directly to consumers,” Whyte said.
She emphasized the importance of effective regulation, stressing that the NCC’s strategic focus is centered on three key stakeholders: the government, consumers and the industry.
Whyte noted that the proposed framework seeks to foster innovation, ensure fair and transparent operations and protect consumers.
“The NCC firmly believes that effective regulation stems from inclusivity and collaboration.
“This forum is an opportunity for all of us – operators, aggregators, businesses, service providers and consumers – to engage in meaningful discussions,” she said.
The commission presented the various feedbacks received as inputs into the A2P Licensing Framework and gave NCC’s responses to each of the observations and recommendations made by the licensees.
The Assistant Director at the Licensing and Authorisation Department of the NCC, Mrs. Truddy Tony-Awusaku presented an overview of the framework for international A2P messaging in Nigeria.
The NCC assured stakeholders that it would continue to engage internal and external stakeholders ahead of the final draft of the A2P Messaging Services Licensing Framework.
The commission asked stakeholders to provide feedback and recommendations to refine the framework and create a sustainable A2P messaging ecosystem.
Source: Ravenewsonline.
